Interfilière and Salon International de la Lingerie confirmed the trend away from vintage into more constructed, sometimes even sporty mood for super lightweight seduction. Chantelle’s CEO Patrice Kretz’s wish for 2014 “Lots of Sexiness” expresses the belief that seduction is the lifeline of the Bodyfashion industry. He also told us that the New Woman demands a better understanding from the industry of what sexy actually means for her.
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