It is beyond frightening to read daily that Millennials are already lost as consumers: no jobs, no affordable housing, drugs, Web obsessed. Add this to the manifest ‘fashion is dead’ and the daily information overload about shop closures and it is enough for a terminal depression. Our hopes are on the Z Generation (born after 1996). We asked our last intern Clara Montigiani (Z Generation) to illustrate her state of mind after her Concepts London internship.
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