The Coronavirus confinement has given us ample time to reflect on everything that is said and written about women and the changing attitudes towards bras. Every newspaper has…
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There are lessons to be learned about how athleisure, animated by the activewear industry, has become the new frontier of fashion whilst staying within the realm specific sport…
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A totally changed fashion landscape greeted us at PV – trend talks and forums were dominated by cryptic messages justifying the ‘Reason to Be’ behind every morsel of…
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Reflections on PURPOSE are now starting to dominate consumerism – not only looks are a reason to buy, but complex factors play a role in consumer satisfaction such…
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The changes in the lingerie market are not to everyone’s liking. Confronted with an ever-growing number of start-ups and e-commerce of relatively small companies, big established brands see…
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“The intimates industry has a very exciting future with new generations appreciating knowledge, authenticity and clear information about sustainability. In bra design, above all of it, will be…
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Pantone has chosen blue as the colour for 2020 to rebuild, rethink, revalue and re-appropriate trust in human qualities to restore our world. We start the new year…
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It is hardly a new trend: but responsible consumerism is supposed to go mainstream. If that means that buying-to-possess is waning, one just has to walk down New…
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The recent Interfilière Shanghai fair showed the first signs that the global Bodyfashion trade is coming to its senses. No longer a place of hectic trade in low…
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The recent opening of Nordstrom’s New York flagship store, and the new Nike stores in Shanghai and New York, underline a powerful message: colour, details and activities are…